IceHogs Ticket Sales & Downtown Business May Benefit from NHL Lockout
By: Matt Mershon
Updated: September 21, 2012
ROCKFORD - Hockey is still on
in
Workers are hard at
work getting the rink ready to be filled with ice, prepping for the IceHogs
pre-season opener on October 4. Crews
aren't doing anything differently than they usually do this time of year, but
management says they're ready for an influx of Blackhawks fans looking to cheer
on Blackhawk prospects.
"I think we'll see
some sort of increase. To measure that
increase, I think it would be a little premature to do that," said Gordon Kaye,
executive director for Rockford Area Venues and Entertainment Authority, which
manages the IceHogs.
"I mean at the end
of the day it is still a bit of a hike from
Kaye sort of
downplayed the lockout because the IceHogs are somewhat a product of the NHL,
acting at the farm team for the Chicago Blackhawks. With the lockout also comes uncertainty as
well; it could end at anytime. Kaye says
they aren't planning to do anything out of the ordinary to prepare for larger
crowds. Kaye does say however, both old
and new fans will have plenty of excitement to look forward to this season.
"Last year our goal
was to introduce a new element every game," said Kaye. "That's again going to be our goal again this
year."
Increased ticket
sales for the IceHogs may also rub off on area businesses, making for an
increase in revenue for restaurants and bars downtown. Newcomer to the downtown restaurant scene,
District Bar & Grille, says they're prepping for increased business by
staffing accordingly. David Boge, general
manager of District, says they're already receiving dinner reservations for
times before IceHogs games.
"We've already
gotten feedback from season ticket holders that have already said that they're
very grateful that we're here, they look forward to coming here before and
after the games," said Boge. "We've
already been booking parties, some as large as 100 people.
District's
definitely on the IceHog bandwagon. They're
sponsoring the IceHogs coaches show.
Average IceHog
games bring in about 4,000 fans, with capacity being around 6,000. IceHog management wants to see the

